Cervid Sure™ – Privacy Policy
Last updated: January 12 2026
Who we are:
Cervid Sure™ LLC (“we”, “us”, “our”) operates cervidsure.org (the Site). This Privacy Policy explains what personal information we collect when you visit the site, submit a badge application form, scan a QR code, or otherwise interact with us, and how we use, protect, share, and retain that data. If you do not agree with any part of this policy, please stop using the Site.
Information we collect:
- Personal information you provide: name, email address, phone number, company name, job title, mailing address, and any other details you voluntarily submit via contact or badge‑application forms.
- Technical / usage data: IP address, browser type, operating system, device type, referral URL, pages viewed, dates/times of visits, and QR‑code scan information (date, time, geographic region, device).
- Cookies & similar technologies: small text files or identifiers stored on your device to remember preferences, keep sessions active, analyse traffic, and support optional advertising.
How we use the information:
- Provide and maintain the Site.
- Process badge applications, run RT‑QuIC testing, issue certifications, and keep a record of each badge.
- Aggregate QR‑code scan data so producers can see how often shoppers view their verification page (summaries only; no personal identifiers are shared).
- Respond to inquiries, send customer‑support messages, and provide program updates.
- If you give explicit consent, we may email you news, special offers, or invitations to webinars related to prion testing, product safety, or industry events.
Cookies:
What they are: small files that store a unique identifier and optional preferences.
Why we use them: essential site functions, performance analytics, and (optional) advertising targeting.
Your control: you can block or delete cookies via your browser settings; disabling cookies may prevent some features—such as QR‑code tracking—from working correctly. For more guidance see www.allaboutcookies.org.
Legal basis for processing (U.S. & EU visitors):
- Consent: when you opt‑in to receive marketing emails or non‑essential cookies.
- Contract performance: to fulfill badge‑application requests and issue certifications.
- Legitimate interests: site security, fraud prevention, analytics, and service improvement (balanced against your privacy rights).
Data retention:
We keep personal data only as long as necessary: badge‑related records for the life of the certification plus three years after expiration; aggregated analytics indefinitely (no personal identifiers); and any information required by law for a longer period.
Sharing your information:
- Service providers: hosting, email delivery, analytics platforms, and payment processors that act on our behalf under strict confidentiality agreements.
- Legal requirements: when we are compelled by subpoena, court order, or other lawful process.
- Business transactions: if we merge, sell, or transfer assets, your data may be part of the transferred portfolio (with at least the same level of protection).
We never sell personal information to third parties.
Security:
We employ administrative, technical, and physical safeguards—including encryption in transit, firewalls, restricted server access, and regular security audits—to protect your data. No system is 100 % secure; therefore we cannot guarantee absolute protection.
Your privacy rights:
Depending on where you reside, you may have the right to:
- Access the personal information we hold about you.
- Correct inaccurate or incomplete data.
- Delete your data (subject to legal retention needs).
- Restrict certain processing activities.
- Object to direct‑marketing communications.
- Receive a portable copy of your data.
To exercise any right, contact us using the details in the “Contact Us” section below. Please provide enough information for us to verify your identity (e.g., name, email address, description of the request). We will respond within the time frame required by applicable law.
International data transfers:
If you are outside the United States, be aware that we may transfer your information to servers located in the U.S. or other jurisdictions with different privacy standards. By submitting personal data to us, you consent to such cross‑border transfers.
Third‑party links:
The Site may contain hyperlinks to external websites (e.g., product pages). We do not control those sites and are not responsible for their privacy practices. Please review each site’s privacy policy before providing any personal information.
Changes to this Privacy Policy:
We may update this policy from time to time. When we make material changes, the revised version will be posted on this page and the “Last updated” date above will be changed. Your continued use of the Site after any change constitutes acceptance of the new terms.
Contact us:
If you have questions or concerns about this Privacy Policy, please reach out:
- Email: info@cervidsure.org


